Digital Marketing Tools

Digital Marketing Tools

Historically businesses used traditional marketing tools, such as telephone promotions, billboards, events and business flyers. Today, people are using the internet and missing out on digital tools is a lost opportunity. In some cases, like social media, the digital...

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The Blog Blues Block

The Blog Blues Block

One of the greatest barriers that I witness is starting that blog. Life as a small business owner is tough. Besides the actual work that we do, we need to market, learn new technologies and perform a gazillion tasks that have no connection to the work we love.

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Pen or Taser?

Pen or Taser?

Scenario of me pitching to clients: What are your challenges? Clients: There are so many of our prospective clients who get sticker shock when we tell them the cost of our services. We work very hard and genuinely care about our people. Many of them are repeat...

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The WordPress More Tag

The WordPress More Tag

In a WordPress blog summary, the “Read More” tag or ellipsis (…) stops after 55 words regardless of the structure of the sentence or paragraph. This fact sheet explains how to mange it.

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5 Items to Fix on your Website