When I hear clients discuss lack of visibility, I realize that I have much to learn from my cat. When I inform them of the benefits of writing a blog I feel like a seashell in the ocean when the tide goes out. They smile and nod, and nothing happens…
How to make it to the top on search engine results?
“How can I achieve a number 1 spot in Google?”
Recently someone in my network asked me if I can help her website get to the top ranking in the search engine results. As a web developer, this is not an uncommon question. My clients’ success is my success, and so I set out in quest of the perfect solution. Paying for ads will boost the rating; however, the first goal is to boost the chances of being found on an ‘organic search’ or unpaid search.
Internet revolutionized the modern world by providing quick access to endless information. Mobile devices have changed the means by which we retrieve that data. The sheer force of the number of people in the USA and in the world accessing the internet from a mobile device has been a game changer in the industry. According to the Pew Research Center in 2015, nearly 2/3 of all Americans owned a smartphone. For many of these people it is the key entry point to the online world. 15% have limited alternatives to connecting to the internet besides their smartphone. The decreasing cost of mobile devices in the Pacific Rim has made the internet even more accessible than before. According to Smart Insights, the number of mobile users has already exceeded the number of desktop users. (more…)
Responsive design is a major component in web development that must cater for device diversity and an increasing number of mobile users.
According to Phillip Kissonergis’s resport in SMS global, the penetration of smartphones in the year 2015 in the world is 64% in the UK, followed by the US with 57%, Germany at 54%, 44% in Japan, 41% in China and 40% in Russia out of a total of 2 billion users worldwide. One of the fastest growing markets is the Asia-Pacific ring due to the drop in price of the devices. By 2017 ¼ of the World’s population will own a smartphone. (more…)
Living in the digital age, sometimes web developers forget that not all people have the same interests and some terms regularly used in the web world are unfamiliar to folks who have had no occasion to use them.
The first websites that were published demanded the services of a skilled developer who knew how to program and were very basic having a home page, about page, and a contact page. In order to make changes, the owner would contact a web developer who would make changes and upload the code.
It is generally agreed that the first blog was created in 1994 by a Swarthmore College student named Justin Hall. He called it his personal homepage, since until 1997 the term blog was not known. (more…)
Why do people abandon a site?
Before delving into this topic, it is important when building a site to address the needs of the target audience and their level of proficiency with web sites in general. In many cases the needs of a first time visitor differs from that of a repeat visitor, yet both must be included in the site design. Ask a less experienced web user to test your site. (more…)
What is a Favicon?
Traditionally this was a small square 16 x 16 or 32 x 32 pixel graphic representation of a website or webpage that appears in the browser address bar, browsing tabs, next to the site name or URL in a bookmark list, or in a shortcut link on a desktop. It is a portmanteau word from the words “favorite” and “icon”.
Because it is a very small image, frequently a letter, logo or part of a logo are used.